This was a collaborative project where I worked with three other designers to rebrand the Humane Animal Welfare Society of Waukesha County, including all eight of their specific program areas. Together, we developed a consistent visual identity that we then implemented through updated stationary, brochures, and other materials. My main focus was redesigning the series of brochures. We discovered that the cost of printing 4-panel brochures was the same as the previous 3-panel order cost. By utilizing a 4-panel format, we were able to make the brochures more comfortably fit a hefty amount of required information and add more imagery to increase their visual appeal.
Back to Top